EarthCam is celebrating 24 years in business.
Now more than ever, it is becoming second-nature for people to use cameras to stay connected with each other and with their work. In 2020 EarthCam accelerated the development of imaging hardware, software and features to help a long list of industries, organizations and individuals overcome hindrances caused by travel limitations and social distancing.
In the past year, EarthCam’s global camera network has expanded its audience, providing live views of stark changes to our world caused by COVID-19. EarthCam documented the emptying of city streets and beaches during lock-down, capturing the public imagination through major international broadcast and digital media platforms like the New York Times, The Verge and Financial Times. EarthCam’s content was seen by hundreds of millions, and doubled its reach, in part due to a demand to virtually visit beloved destinations deemed too unsafe to travel to in person. In the middle of lockdown, EarthCam teamed up with the Trust for the National Mall to capture the height of the cherry blossom in Washington, D.C., allowing thousands to enjoy the spectacle remotely.
In June, EarthCamTV 2 was launched, a virtual vacation app, that hit the number one ranking in Amazon Fire TV apps in the travel category.
EarthCam also made strides in helping businesses communicate and document their work from afar and stay virtually close to remote colleagues. Several new additions were made to the EarthCam camera line-up, and live cameras can now be incorporated into Zoom video conferences. Also to facilitate remote work, EarthCam’s live camera systems can now be synched and aligned with building information modelling software, such as Autodesk. This helps construction, engineering and architecture teams see construction projects evolve remotely in real-time, helping everyone stay abreast of progress without having to be on-site.
Being responsive to the evolving market and to new paradigms driven by the push for remote visualization has helped drive one of the best growth years to-date for EarthCam. In the last 12 months, more clients and viewers have been served than ever before.