Explore Features and Performance of Metal Colors with Digital Platform

Steelscape, a West Coast manufacturer of coated and painted metal for roofing and siding, launches a new Digital Experience Platform powered by Concora. 

Steelscape’s new platform, the Color and Design Center provides architects, engineers, contractors, and designers an easy-to-navigate platform to explore the features and performance of Steelscape’s innovative metal colors with ease. The product browsing functionality enables users to search and filter Steelscape’s extensive product library to find the product best suited to their project needs– simplifying the product selection process. The platform also provides its users with technical product information, design guides, BIM/Rivet models, submittal tools, and downloads for every product. 

When asked about the need for this platform, Steelscape’s Marketing Manager John Provencal responds, “This market-leading functionality will streamline the product selection and specification process and complements our broader digital transformation efforts to provide an outstanding product experience for customers through the right tools and technologies.”

The Color and Design Center will provide Steelscape with real-time access to detailed metrics and analytics. These analytics will improve lead generation tactics and help uncover true purchasing intent through the BIM content downloads, unique visits, project submittals, and user contact information. 

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