LSI Industries Inc. announced that it has named a new national sales manager for retail national accounts. Doug Cotter will fill the role.
As part of Mr. Cotter’s duties, he will work with distributors of LSI Industries’ lighting lines to expand lighting product sales, manage customer satisfaction, and provide the service that has long been LSI Industries’ trademark.
Mr. Cotter will also work to expand product offerings to each of LSI Industries’ distributors, with a new focus on smart tools, digital, and safety and security products.
Prior to joining LSI Industries, Mr. Cotter’s career included 12 years of lighting sales with Revolution Lighting & Triangle Lighting Services, and 17 years of sales experience with MC Sign and Federal Sign, where he focused on exterior and interior signage, and digital printing and signage.
“Sales executives of Doug Cotter’s caliber are few and far between, and LSI Industries is lucky to welcome him into our ranks,” says Steve Moeglin, LSI Industries’ director, Retail National Accounts. “The fact that LSI Industries is able to draw such elite sales talent reflects well on our stature in the industry, and that’s something that will only be enhanced by Doug’s work with our team.”