Weil-McLain Optimizes Website about Heating Systems

Weil-McLain, a North American designer and manufacturer of hydronic comfort heating systems for residential, commercial and institutional buildings, optimizes its website with additional features, content and resources in an easy-to-navigate design.

The website features a home page that allows site visitors to scroll through topic headings for easy access to information on the company’s hydronic heating products including boilers, indirect fired water heaters, baseboards, heat exchangers and controls.

A contractors section includes promotions, boiler sizing guides, contractor application forms, product registration, parts catalogs, and information on the Boiler Bucks rewards program and the company’s School of Better Heating training program.

Tools for homeowners include a product registration feature, a resource to locate a contractor and a FAQ section.

“The site was designed for the user experience, utilizing the latest technology and compatibility for mobile devices and desktop computers,” says Melissa Niezgoda, online presence manager for Weil-McLain.

Additional enhanced website features include:

    · A “Product Comparison Tool” allowing site visitors to compare a host of Weil-McLain heating systems and controls

    · A “News” section featuring articles and press releases

    · A “Warranties” section offering information on how contractors, distributors and homeowners can initiate warranty claims

    · A “Contact Us” page with feedback forms and other contact methods

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