Wendy’s Updates Stores’ Exteriors with Aluminum Composite Material Panels

Beginning in 2012, Wendy’s corporate office rolled out an improved branding and image activation strategy geared towards updating the exterior of their stores across the U.S.Beginning in 2012, Wendy’s corporate office rolled out an improved branding and image activation strategy geared towards updating the exterior of their stores across the U.S.

Beginning in 2012, Wendy’s corporate office rolled out an improved branding and image activation strategy geared towards updating the exterior of their stores across the U.S.

Beginning in 2012, Wendy’s corporate office rolled out an improved branding and image activation strategy geared towards updating the exterior of their stores across the U.S.

Beginning in 2012, Wendy’s corporate office rolled out an improved branding and image activation strategy geared toward updating the exterior of its stores across the United States. The company plans to invest up to $500 million by the end of 2015 in order to reach its goal of reimaging 50 percent of company restaurants.

To maintain a consistent southwest feel, the architect responsible to update the Chandler, Ariz., Wendy’s location chose Redwood Omega-Lite by Laminators Inc. to clad the exterior of the building.

Omega-Lite panels offer a highly decorative, strong and durable surface finish for exterior wall surfaces. Composed of a polyallomer, corrugated core between two finished aluminum sheets, these panels are non-absorbent, water-resistant and easy to maintain. With a wide variety of standard colors and two surface finishes, Omega-Lite panels are the ideal exterior cladding choice for corporate identity projects.

The Chandler, Ariz., Wendy’s location features Redwood Omega-Lite ACM panels by Laminators Inc.

The Chandler, Ariz., Wendy’s location features Redwood Omega-Lite ACM panels by Laminators Inc.

Using a rout-and-return installation method, Total Metals LLC, Chandler, installed the ACM panels with ease. Fred Combs Construction of Tempe, Ariz., was the general contractor on the project.

In addition to the Chandler project, other Wendy’s franchises across the U.S. have selected Laminators’ Omega-Lite as part of their restaurant transformations.

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