3A Composites Appoints Senior Director of Marketing

3A Composites USA has appointed John Neely as senior director of Marketing, Architecture Americas.

3A Composites USA has appointed John Neely as senior director of Marketing, Architecture Americas.

In this newly created role, Neely will add leadership and key bandwidth to marketing, strategic planning and business development. He will be responsible for establishing and implementing plans to capitalize on market opportunities, understanding and aligning to customer needs, and driving growth through new market offerings for its architectural products business that includes ALUCOBOND branded building products such as ALUCOBOND PLUS aluminum composite material and ALUCOBOND AXCENT aluminum panels.

“3A Composites’ architectural products business is poised for an exciting future,” says Neely. “I am extremely enthusiastic about the opportunity to capitalize on the momentum of this team and to help drive growth in big ways.”

Neely brings 20 years of business experience to this new position, including roles in marketing, product development, communications and enterprise branding. He also possesses a strong connection to the building and construction industry. Before joining 3A Composites, Neely held several leadership roles with Evansville, Ind.-headquartered Berry Global Inc., most recently serving as global director, Marketing Communications, a role in which he reported to senior corporate executives and was instrumental in repositioning the company’s reputation towards sustainability leadership. Prior to that, he served as director of Product Marketing for the Berry Global building products segment—a portfolio primarily focused on weather barriers for walls and roof structures that includes the company’s TYPAR brand.

Neely graduated summa cum laude from Arizona State University with a bachelor’s degree in business, including focused studies in marketing and entrepreneurship.

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