Carpet Tile and Resilient Collections are Inspired by Market Insights

Patcraft introduced several new styles in early 2020 designed to answer varying market demands. Inspired by forward design influences and the power of collaboration, these collections, ranging from carpet tile to resilient, have been created based on careful consideration of research and feedback from customer needs and current trends within commercial interiors. Seeking insight from customers through listening tours and roundtable discussions, observing design trends and influences, and collaborating with the internal technical and manufacturing teams, Patcraft applied these findings to product design to create collections that provide solutions for various market segments.

The Crafted Surface collection is inspired by the distressed visuals of overdyed vintage rugs.
The Crafted Surface collection is inspired by the distressed visuals of overdyed vintage rugs.

Over the past year, Patcraft sought different opportunities to connect with industry professionals in varying market segments to promote thoughtful discussion around spatial demands and product solutions. After attending conferences, hosting workshops and roundtable discussions, and conducting customer feedback and listening tours, the design team interpreted these insights and applied them during the product development process. For product visuals, the design team sought inspiration from nature and current trends within the built environment to incorporate texture, pattern, and color. Traditional visuals have been updated with a modern approach for each collection.

Patcraft 2020 collections include:

Natural State is a resilient collection which features acoustical benefits, making it a solution suitable for a variety of commercial environments.
Natural State is a resilient collection which features acoustical benefits, making it a solution suitable for a variety of commercial environments.
  • Anew: Anew is a 7.75- by 48-inch resilient collection inspired by designers’ requests for a widened plank format. Products feature updated wood visuals and the incorporation of a stone look for installation options. Anew is fully produced in the U.S. and is available in both 2.5 millimeter and 5 millimeter thicknesses. The collection allows for further customization of space when choosing to add a custom rug or a soft or hard surface inset with the 5 millimeter style option.
  • Crafted Surface: Inspired by the distressed visuals of overdyed vintage rugs, Crafted Surface is a three style collection of 18- by 36-inch carpet tiles. The textural patterns incorporate a variety of colors with neutral and bright accents that can aid in branding, wayfinding and color blocking throughout a space.  
  • Gemscape: Inspired by the beauty of gems and minerals, Gemscape is a coordinating collection of modular carpet tile and broadloom. The carpet tile is backed by StrataWorx, which is a PVC-free product that is lightweight and cost-effective. Patterns feature texture and abstract geometrics with vibrant accent stripes for further customization of space.
  • Natural State: Designed to expand SPC (Solid Polymer Composite) platform offerings, Natural State is a resilient collection with a high-density core construction with dimensional stability, no telegraphing and resistance against indentation. Offered in a variety of thicknesses and installations, Natural State also features acoustical benefits making it a solution suitable for a variety of commercial environments. 

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