Tarkett to Launch New Flooring Collections at BDNY

Tarkett will showcase its expertise in design and innovation across multiple flooring materials at BDNY (Nov. 10-11).

Tarkett’s vision meets execution in a booth that celebrates 100 years of form and function by introducing a modern take on the Bauhaus movement. Bauhaus philosophy is arguably the most significant design movement of the modern age, combining industrial craftsmanship with the visual arts, mass production with thoughtful detail, and utilitarian function with beautiful aesthetic. Tarkett honors the Bauhaus influence every day, with more than a century-long heritage of innovation, custom design, and a commitment to simple, circular economy.

Taking full advantage of Tarkett’s custom design capabilities, two new concept collections, nowHAUS and Gironde, showcase the artistic talents of individual creators Amy Jaekel and Nolan Beck Rivera, bringing their visions to life in detail.

Through the Tarkett Solution SPECtrum, tufted broadloom and Axminster carpet patterns coordinate with high-definition, digitally printed LVT, giving designers solutions that carry an aesthetic throughout the property.

Tarkett’s understanding of each platform marries handmade artisanship with industrial innovation and beauty with practical application.

“Tarkett has built a unique platform for hospitality, allowing our clients to execute their design ideas as the only one-stop-shop for custom design in Axminster, Broadloom, Carpet Tile, LVT and even Millwork base. It all comes together at BDNY in our celebration of 100 years of Bauhaus,” says Paul Cleary, president, Tarkett Hospitality division.

In keeping with its reputation as an innovative global flooring company, a variety of flooring products will be on display and introduced at BDNY, including:

  • New Custom Tempt Collection: Gironde designed by Nolan Beck Rivera
  • New Custom Tempt Collection: nowHAUS designed by Amy Jaekel
  • ProGen LVT for Hospitality
  • NuGen Rigid Core Flooring for Hospitality
  • Millwork Wall Finishing System

CUSTOM TEMPT COLLECTION: GIRONDE
Collaborative Designer: Nolan Beck Rivera

Toward the southwest corner of France, not far from the Spanish border, the Gironde region of Bordeaux is filled with evidence of its history. Every surface tells a story and begs us to take a closer look at its luxury. Designer Nolan Beck Rivera recently spent two weeks immersed in the area’s weathered patinas, eroded bricks and lichen-covered stones. A photo catalogue of textures…became a tablet of sketches…became a new flooring collection for Tarkett Hospitality. This suite of organic patterns pays homage to the passing of time, and comes to life in a palette of moss and blush tones.

Each pattern showcases Tarkett’s technology and custom design capabilities. With coordinating carpet and resilient surfaces, designers are able to carry this European-inspired aesthetic throughout a property, including guest rooms and public spaces. The collection includes four woven broadloom patterns and three luxury vinyl flooring patterns for a variety of scale, texture and performance. The LVT designs are offered on Tarkett’s Contour construction, featuring its proprietary Techtonic polyurethane technology over a 32 mil wear layer for protection and durability.

Nolan Beck Rivera is the creative director behind The Materialist, a non-disciplinary design project that began with a trip to the Gironde region of France, specifically a small village called Saint-Palais-sur-Mer, where everything is very old and beautiful. Every surface is textured, aged, and rich. Inspired by this specific type of luxury, Nolan seeks to create products that have that same sense of gravity and beauty.

CUSTOM TEMPT COLLECTION: NOWHAUS
Designer: Amy Jaekel, Creative Director, Tarkett

Bauhaus philosophy turns 100 years old this year. As longtime admirers of all things Bauhaus and its visionary creators, Tarkett celebrates this timeless centurion with nowHAUS Collection, a flooring collection inspired by its shapes and patterns. Just as our Bauhaus mentors taught, these designs marry handmade artisanship with industrial innovation and beauty with practical application.

Tufted broadloom and Axminster carpet patterns coordinate with high-definition, digitally printed LVT, giving designers a cohesive surface and resilient solutions that carry this aesthetic throughout the property.

The nowHAUS Collection showcases Tarkett’s custom design capabilities in a variety of scales and flooring platforms, with six Vivid Broadloom patterns (with the ability to use up to 12 colors in a cut and loop construction for high-definition pattern, color and texture), three woven Axminster patterns (including one sculpted texture), and one Axminster tile pattern.

Two LVT flooring patterns are offered on Tarkett’s Contour construction, featuring its proprietary Techtonic polyurethane technology over a 32 mil wear layer for protection and durability.

As creative director for the Tarkett Hospitality division, Amy Jaekel’s creative influence was watching her mom sew and cross-stitch, and then picking up a needle and thread herself.

“I’ve had a passion for all things textile since I was little. I was always intrigued by the colors and drawn to the idea that I could make things for myself. I’ve never been a precise crafter like my mom, but she gave me the foundation and the technique that I now use to do things my way…I just free-form and see what happens. Those creations usually spark a new idea in the studio and become a small-scale idea of what a new collection could become.”

PROGEN LVT FOR HOSPITALITY

ProGen is a leap forward in flooring technology, a rigid core construction engineered from the inside, out, and designed to outperform the demands of the hospitality environments. ProGen resists heavy rolling luggage, high heels and heavy furniture, plus a variety of unavoidable mishaps like splashes and spills. ProGen can be installed anywhere, without being affected by heavy sunlight or extreme temperature changes, so it resists buckling, denting and warping. ProGen also solves acoustic concerns with an IIC rating of 68. With authentic-looking designs, a no-mess installation, and guaranteed long-term wear, ProGen promises an improved experience every step of the way.

NUGEN RIGID CORE FLOORING FOR HOSPITALITY

Tarkett designed NuGen in response to the need the hospitality industry has for a rigid core flooring with flexibility, installation ease, and designs for any room. Combining the performance of rigid core with the look of hard wood, NuGen handles anything guests can spill or drop on it. NuGen is available in 10 hardwood designs in popular colors and size (7- by 48-inches). It is also quiet under foot with an acoustical backing that provides sound absorption and overall comfort. With no-mess installation, guaranteed long-term wear and authentic-looking wood designs, NuGen is ideal for guest rooms, fitness rooms and staff break rooms.

WALL FINISHING SYSTEMS

With architectural detail and the look of milled wood, Tarkett’s Wall Finishing Systems include wall base, chair rail, corner guard quarter round and shoe moulding profiles that tie a hospitality space together. These products are available at roughly half the installed cost in half the time. All the components needed to make a hospitality space look and feel like home.

• Millwork: Comes in solid colors and installs around curves and irregular surfaces.
• Masquerade: Digitally printed in 18 colors and 9 profiles; two custom designs will be at BDNY to coordinate with Gironde and nowHAUS collections.

HILTON BOOTH CONCEPT – Momento: Experiences Worth Remembering

Tarkett is thrilled to help celebrate Hilton’s 100th year anniversary by providing a custom carpet on display in the Hilton booth, adjacent to Tarkett’s booth.

“The carpet for the Hilton Design space was built around the idea of the evolution of hospitality. The patterns blend from one geometric to another, creating three separate visuals on the floor. The Hilton design team worked with Design Manager Mary Kindrick, and together, they created a beautiful story for the floor,” says Jaekel.

Hilton invites clients to come and experience their past contributions to hospitality, interpreted through today’s technology with a look towards the innovations of tomorrow. For centuries, travelers around the globe have collected their favorite travel mementos and displayed them on ribbon boards to cherish for years to come. The interpretation envelops the design space throughout, while displaying Hilton’s influence in hospitality and philanthropic efforts through the establishment of the Hilton Effect Foundation, the launch of Room 702 and continued commitment to Travel with Purpose. They are inviting clients to share favorite travel memories that will be incorporated into their live art installation. Featured booth sponsors are Alger-Triton, Applied Textiles, Fabric Innovations, Formica Corp., HF Collection, Kalisher and Tarkett.

ADDITIONAL BRAND PRESENCE

Event Sponsor

  • Saturday, Nov. 9, 5:00pm – 7:00pm ISHP Fundraiser at 583 Park Avenue
  • Saturday, Nov. 9, 7:00pm – 9:00pm BDNY Kick Off Party at Moxy in Times Square
  • Tuesday, Nov. 12, 6:30pm – HD Platinum Circle Awards at 102 North End Avenue

More information about products from Tarkett can be found here.

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